Regular readers of our blog will be familiar with our frequent suggestion that you should deploy data review teams and use subject matter experts to come up with clever solutions to data-based problems. “That’s all well and good,” you might say, “for companies that have dedicated staff for working only on data problems or massive… Read More
It’s tempting, at this late stage of the year, to think that things are kind of baked in, and that we have to run the clock out until 2021, or to think that it’s necessary to continue on for the last few months as they have been. The former is a perfectly fair sentiment (2020… Read More
It’s a strange phenomenon of modern business that we are absolutely awash in data but, frequently, it seems like the additional information doesn’t lead to insights or meaningful tools. For many enterprises — especially small businesses — market necessity makes it seem like a move to a comprehensive system with data-analytics is the only way… Read More
Jerry Seinfeld used to do a bit where he noted that the number one fear most people have is speaking in public, followed in second place by the fear of death. “That means that, if given a choice of what to do at a funeral, most people would rather be in the casket than giving… Read More
This week, we’ve explored how you can use channel partnerships to develop your data products, make your brand recognizable, and leverage the skill sets of other companies to drive growth. Affiliate partnerships give you the benefit of finding new customers and supplementing your areas of weaker (or at least less strong) competency. Reseller partnerships broadcast… Read More