Last time, we talked about the passage of the California Privacy Rights Act (CPRA), a ballot referendum that expands and enhances the scope and consequences of CCPA. Today, we’ll look a little deeper into why CPRA is such a big deal, and also why it may simultaneously be the cause of its own undoing. When… Read More
Like everyone, I’m exhausted by the confusion and controversy surrounding the election — this week has been a year. So, great news: today’s blog is going to be about a confusing, controversial law just passed in California by a wide margin! The law in question is the California Privacy Rights Act, also called Prop 24,… Read More
The mutually beneficial data partnership may sound like a unicorn, but it is actually quite common. Market forces drive these partnerships for one of three reasons: shared clients, operational teams, and marketing. This contrasts with innovator partnerships, which are driven by sales opportunities, product innovation and channel distribution. Mutually beneficial partnerships tend to between partners… Read More